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  Micromarketing (72)

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wom-talk Open in a new windowLink Details
- Covers the How, When, Where and Why of great Word-of-Mouth (WOM) marketing campaigns targeting the women's market.
- http://www.wordofmouthmarketingtowomen.com

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Two Heads Media Consultancy Open in a new windowLink Details
- Two Heads specialise in sub-sector targeting and can facilitate delivery to small residential clusters of as little as 200 letterboxes for door to door delivery.
- http://twoheadsmedia.co.uk

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Pod Design Open in a new windowLink Details
- Pod is a digital brand laboratory providing broadband entertainment, viral marketing campaigns and branded games.
- http://www.poddesign.com

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Rubber Republic Open in a new windowLink Details
- London-based viral marketing agency providing creative, seeding and tracking services.
- http://www.rubberrepublic.com

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BuzzLogic Open in a new windowLink Details
- Offers software solution to identify who is influential within specific conversations taking place in social media so that firms can manage brands, reputations, products and customer relationships.
- http://www.buzzlogic.com

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BoldMouth Open in a new windowLink Details
- Word of mouth marketing firm providing research, implementation and viral video syndication services.
- http://www.boldmouth.com

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Netzkobol Open in a new windowLink Details
- Weblog about viral and online marketing written by Frederik Hermann.
- http://www.netzkobold.com/index.php?/feeds/atom.xml

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GeoLytics Open in a new windowLink Details
- Provider of US Census, demographic, and GIS data products for demographic research, marketing, and market research.
- http://www.geolytics.com

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Word of Mouth Marketing Association (WOMMA) Open in a new windowLink Details
- US-based organization for the viral, buzz, and word of mouth marketing industry. Events, newsletters, blogs and knowledge about word of mouth.
- http://www.womma.org

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Customers on Fire Open in a new windowLink Details
- Weekly podcast covering viral marketing and social networking developments.
- http://customersonfire.com

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Institute of Geographic Analysis Open in a new windowLink Details
- Association to promote geographic sciences and specifically geomarketing. Based in Paris, France.
- http://www.iag.asso.fr

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Maven Open in a new windowLink Details
- Grassroots marketing firm based in Pakistan. Provides creative design services as well as research and event management.
- http://www.maven.com.pk

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Research Demographics Inc. Open in a new windowLink Details
- Provider of United States 1990 and 2000 census data. Offers online search feature to quickly locate desired information.
- http://www.researchdemographics.com/

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Digital Vector Maps Open in a new windowLink Details
- Editable layered PDF maps for overlaying business and marketing information including sales areas.
- http://digital-vector-maps.com

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Buzz Marketing Group Open in a new windowLink Details
- Providing online and offline lifestyle and buzz marketing services for brands seeking to attract teen audiences.
- http://www.buzzmg.com

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Digital Media Communications LTD Open in a new windowLink Details
- Viral video and buzz advertising firm based in London. Specializing in video syndication and tracking online viral video campaigns.
- http://www.dmc.co.uk

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The Insight Out Group Open in a new windowLink Details
- Ethnographic research consultancy.
- http://www.theinsightoutgroup.com

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GEO Solutions Open in a new windowLink Details
- Location Intelligence service provider and Mapinfo partner providing GIS software and data for Belgium.
- http://www.geosolutions.be

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Pathfinder Solutions Open in a new windowLink Details
- Pathfinder Solutions analyse customer and market information to help clients in Australia and New Zealand understand what customers are doing now, and to predict how they are likely to behave in the future.
- http://www.pathfindersolutions.com.au

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Catosphere Open in a new windowLink Details
- An online US demographic reporting and mapping tool for business people in presentation-ready format.
- http://www.catosphere.com

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Statistics Finland Open in a new windowLink Details
- Statistics Finland provide a variety of local demographic information by either postcodes or municipality. For micromarketing services they can also provide ACORN Finland.
- http://www.stat.fi/index_sv.html

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Research Paper - A Plague of Viruses: Biological, Computer and Marketing Open in a new windowLink Details
- Jeffrey Boase and Barry Wellman, authors. "We analyze the transfer of biological, computer and marketing viruses. Despite differences between these three types of viruses, network structure affects their spread in similar ways."
- http://www.chass.utoronto.ca/~wellman/publications/viruspaper/version.PDF

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Viral & Buzz Marketing Association Open in a new windowLink Details
- An international group for the development, validation and promotion of consumer-oriented marketing trends and techniques.
- http://www.vbma.net/

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Church of the Customer Open in a new windowLink Details
- Weblog about word of mouth, customer evangelism and citizen marketers.
- http://customerevangelists.typepad.com/

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Retail Locations Australia Open in a new windowLink Details
- Reports on population, housing, expenditure, retail competition and shopping centres for Australia.
- http://www.retaillocations.com.au/

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Geoscape Open in a new windowLink Details
- Geoscape provides market intelligence via information products, software and consulting services. This includes Census demographics and geodemographic datasets via an online data catalog
- http://www.geoscape.com

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Weiss Micromarketing Group Open in a new windowLink Details
- Offering target marketing services including customer segmentation, trade area analysis, database management and direct marketing.
- http://www.weissmicro.com

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Eureka Facts Open in a new windowLink Details
- A marketing analysis firm that offers services based around with customer profiling, analysing market research, and other analysis of data associated with marketing.
- http://www.eurekafacts.com

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Georgia 2000 Information System Open in a new windowLink Details
- Produce demographic reports using multilayered interactive maps on demographic, income, business, household, spending, labor and education data for the southeast.
- http://ga2000.itos.uga.edu/

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Statistics Sweden Open in a new windowLink Details
- Processes the countries population, housing and business registers to compile information which may be used for target marketing. [Swedish/English]
- http://www.scb.se/

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AZ Direct Open in a new windowLink Details
- The regioSelect classification allows targeting of direct marketing or analysis and comparison of geographic areas across Germany.
- http://www.az-direct.com

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ESRI Business Information Solutions Open in a new windowLink Details
- Demographic reports for anywhere in the USA. Create a trade area interactively and select reports of demographic and market information.
- http://www.esribis.com/

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Upper Quadrant Open in a new windowLink Details
- Analytic-driven sales and marketing firm dedicated to helping companies identify, target, and acquire more of the right customers.
- http://www.upperquadrant.com/

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Target Marketing USA Open in a new windowLink Details
- Database marketing and voicemail broadcasting for political candidates and campaigns.
- http://www.campaignsolutions2000.com/

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Target Marketing of Santa Barbara Open in a new windowLink Details
- Information on workshops, books, and consulting services.
- http://www.targeting.com/

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Target Marketing, Inc. Open in a new windowLink Details
- Offers target marketing, statistical and consulting services.
- http://www.targetusa.com/

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Sunflower Group Open in a new windowLink Details
- A promotional services firm that builds brand awareness through targeted product sampling and high impact promotional vehicles.
- http://www.sunflowergroup.com/

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Proactive Target Marketing: Rethinking Your Business Strategy Open in a new windowLink Details
- Article discussing the benefits of developing a targeted marketing strategy.
- http://www.asashop.org/autoinc/june97/strategy.htm

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Passage Events and Promotions Open in a new windowLink Details
- Seattle based firm specialized in targeted product exposure for special events and field marketing programs.
- http://www.passageevents.com/

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DCD Marketing Open in a new windowLink Details
- Direct demographic and marketing services. Generates product exposure through a grass roots understanding of local and regional communities.
- http://www.dcdad.com/

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A1 Analytics Open in a new windowLink Details
- Providing consulting services and sales of associated technologies in consumer and business profiling, segmentation, and targeting.
- http://www.a1-analytics.com/

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DecisionWhere, Inc Open in a new windowLink Details
- Demographic reports and maps for US site selection.
- http://www.demographicreports.com

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MarketPoint: Business Mapping Open in a new windowLink Details
- Uses Microsoft MapPoint technology to provide business mapping solutions, to meet the geomarketing, customer service and logistical needs of medium sized businesses in Europe.
- http://www.marketpoint.nl

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Empower Geographics Open in a new windowLink Details
- Provider of mapping software, demographics, lifestyle information, business demographics for targeted micromarketing.
- http://www.empower.com

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Marketview Limited Open in a new windowLink Details
- Web-based Business Intelligence to allow customers to determine geographic and demographic information about their customer-base.
- http://www.marketview.co.nz

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GMAP Consulting Limited Open in a new windowLink Details
- Provide market intelligence and decision support solutions to global retail organisations.
- http://www.gmap.com

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PMD Advisory Services Open in a new windowLink Details
- Provider of market data and customized demographics especially for the senior living industry. Provides project feasability consulting, demographic data, mapping and GIS, and online searchable databases.
- http://pmdas.com

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Keenote Marketing Open in a new windowLink Details
- Market analysis, demographics, market segmentation, direct marketing and media selection services.
- http://www.keenote.com

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Media Networks. Inc. Open in a new windowLink Details
- Local Adverts in national magazines.
- http://www.mni.com

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Adhoc Solutions Open in a new windowLink Details
- Geomarketing services in Belgium
- http://www.adhocsolutions.com

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Consumer Data Open in a new windowLink Details
- Lifestyle Database procurement, database management and Direct Marketing services in Central Europe.
- http://www.consumerdata.pl

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Insight out of Chaos Open in a new windowLink Details
- A direct marketing company covering loyalty programmes, frequent shopper marketing, database management,target marketing,customer relationship management and direct mail.
- http://iooc.com

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Geodemographics Knowledge Base Open in a new windowLink Details
- An online directory of websites intended for people interested in geodemographics, geo-spatial analysis and demographic and geographic datasets.
- http://www.geodemographics.org.uk

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Evox Facilities Open in a new windowLink Details
- Catalogue offering UK postcode files and business addresses.
- http://www.evoxfacilities.co.uk

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Retail Locations UK Open in a new windowLink Details
- Retail Locations has a comprehensive database of multiple retail outlets in the United Kingdom.
- http://www.retaillocations.co.uk

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Looking Glass Open in a new windowLink Details
- Consumer segmentation for the USA using a classification of households - Cohorts.
- http://cohorts.com

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Altavision Geographics Open in a new windowLink Details
- Business Geographics services (custom maps, market analysis, and reports
- http://www.altageo.net

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Ricercar, Inc. Open in a new windowLink Details
- Provides geodemographic and geoeconomic decision-making information to direct, retail, internet and mass marketers.
- http://ricercar.com

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The Data Depot Open in a new windowLink Details
- Marketing and census demographic data sets for use in business applications such as customer profiling, database marketing, location planning, and territory planning.
- http://www.datadepot.co.uk/

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MicroGIS Open in a new windowLink Details
- Business Mapping, Geomarketing and GIS activities. MicroGIS provides a Swiss Zipcodes mapping product and demographic data sets for postcodes and commune.
- http://www.microgis.ch/

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Zipm.com Open in a new windowLink Details
- Direct Marketing. Demographic searches throughout the U.S., by street ranges, zipcodes, or longitude and lattitude.
- http://www.zipm.com

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FreeDemographics.com Open in a new windowLink Details
- Free access to US census data for defined geographic units or circles. Links to other sites for updated (paid for) data
- http://www.freedemographics.com/

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Experian Open in a new windowLink Details
- Credit referencing and consumer targeting for the USA and other countries
- http://www.experian.com

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Power Marketing, Inc. Open in a new windowLink Details
- Designs and successfully executes account specific programs. Activities include Trade marketing and customised category management.
- http://www.powermarketinginc.com/

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Larkspur Data Resources Open in a new windowLink Details
- Address lists. Databases of retirement, 401k, pensions, group benefits, and high net worth individuals.
- http://www.larkspurdata.com

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Demographics Now Open in a new windowLink Details
- Subscription service providing interactive demographic maps and reports for any level of geography in the U.S.
- http://www.demographicsnow.com

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The Global Gazetteer Open in a new windowLink Details
- AllM marketing provide locational codings for most towns and cities in the world.
- http://www.knowledge.co.uk/geodata/

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CACI Limited Open in a new windowLink Details
- Demographic and market information, target marketing, marketing databases and information systems for the United Kingdom and Europe.
- http://www.caci.co.uk/

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Joint Industry Committee for the Regional Press - United Kingdom Open in a new windowLink Details
- Information on the readership and circulation areas of regional newspapers. The data section of the site gives basic demographics for any town/location in Great Britain.
- http://www.jicreg.co.uk

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Institute national de la Statistique et des Etudes Economiques Open in a new windowLink Details
- INSEE run, amongst other things, the French census. They provide data for the smallest local areas allowed by French data protection laws. They also run the company register, SIRENE giving information about numbers and categories of businesses across Fra
- http://www.insee.fr

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Consodata Open in a new windowLink Details
- Consodata supply one of the two large lifestyle databases in France. They also have operations in Spain, Germany and the United Kingdom.
- http://www.consodata.com

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Postcodes Across Europe Open in a new windowLink Details
- A collection of information and links covering most questions about postcodes, addresses and marketing databases. Provides postcode formats and checking facilities together with links to associated sites.
- http://www.grcdi.nl/links.htm

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