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Philip Morris: National Expert on Women

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Link Title: Philip Morris: National Expert on Women Open in a new window
Link URL: http://www.tobacco.org/Documents/dd/ddpmexpertonwomen.html
Link Details: Once-secret memo, the Virginia Slims Opinion Poll Public Relations Plan, documents a PR campaign that Philip Morris ran to position itself as the "most authoritative chronicler of women's issues".
Category: Top : Health : Womens_Health : Smoking
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Philip Morris: National Expert on Women